Gulzar Group of Institutions

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Bachelor of Business Administration (BBA)

Admissions are open for 2024

Bachelor of Business Administration (BBA)

GGI’s Bachelor of Business Administration (BBA) program offers a comprehensive curriculum that integrates core business principles with industry-oriented applications. The program provides a strong foundation in various aspects of business and management, covering areas such as accounting, economics, and statistics, along with specialisation tracks in marketing, finance, and human resource management. Graduates are well-prepared to tackle diverse business challenges, from strategic management to entrepreneurial ventures.

Our 6-semester curriculum combines theory with practical application, covering core subjects like business studies, management principles, accounting, economics, and specialised tracks. This well-rounded approach ensures that graduates are equipped to meet the demands of the ever-evolving global business landscape.

Eligibility

Overview

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Course Structure

The Bachelor of Business Administration program at Gulzar Group of Institutions offers a comprehensive curriculum spanning six semesters.

A course covering planning, organising, leading, and controlling, along with decision-making and leadership, equipping students with essential skills for effective management and team leadership in business.

A course introducing the fundamentals of accounting, including financial statements, bookkeeping, and the accounting cycle, equipping students with essential skills for recording, analysing, and interpreting financial information in a business context.

This course applies economic theory to business management, covering demand analysis, production costs, market structures, and pricing strategies, enabling students to make informed decisions in managerial roles.

A subject focusing on developing proficiency in written and oral communication, including grammar, vocabulary, comprehension, and presentation skills, essential for effective communication in academic and professional contexts.

A course designed to enhance practical communication skills through activities like debates, presentations, group discussions, and role-plays, equipping students with the proficiency required for effective interpersonal and professional communication.

A course that focuses on instilling ethical values, promoting awareness about substance abuse and its prevention, and educating students on traffic rules and road safety, fostering responsible and informed citizens.

A practical course involving seminars and lab sessions focused on instilling ethical values, promoting awareness about substance abuse prevention, and educating students on traffic rules and road safety, fostering responsible and informed citizens.

A course aimed at enhancing personal and professional growth through mentorship, career guidance, and skill development. It covers networking, resume building, interview preparation, and continuous self-improvement to prepare students for successful careers.

A course that introduces statistical methods and their applications in business, covering topics such as data analysis, probability, sampling, hypothesis testing, and regression, equipping students with the skills to make data-driven business decisions.

A course exploring internal and external factors influencing business, including economic, political, legal, social, and technological aspects, equipping students with knowledge to navigate and adapt to dynamic business landscapes.

An advanced course covering game theory, risk analysis, market structures, and strategic decision-making, designed to enhance managerial effectiveness and business strategy development using economic principles.

A course exploring the interrelationships between humans and the environment, covering topics such as ecology, biodiversity conservation, environmental pollution, sustainable development, and global environmental issues, fostering environmental awareness and responsibility.

A course aimed at enhancing personal and professional growth through mentorship, career guidance, and skill development. It covers networking, resume building, interview preparation, and continuous self-improvement to prepare students for successful careers.

This course explores individual and group behaviour within organisations, focusing on topics like motivation, leadership, communication, decision-making, and organisational culture to enhance organisational effectiveness and performance.

A course focusing on the principles and practices of marketing, including market research, consumer behaviour, product development, pricing strategies, promotion, and distribution channels, preparing students for roles in creating and managing customer relationships.

A course that covers techniques and principles for cost accounting, budgeting, variance analysis, and management decision-making. It equips students with skills to analyse financial data and make informed decisions for effective cost management and business operations.

A course focusing on managing production processes and operations in organisations, covering topics such as production planning, inventory management, quality control, supply chain management, and lean manufacturing principles to optimise efficiency and productivity.

This course explores the application of information technology in business operations, focusing on tools like data analysis software, project management tools, CRM, and ERP systems to enhance organisational efficiency and decision-making.

A course aimed at enhancing personal and professional growth through mentorship, career guidance, and skill development. It covers networking, resume building, interview preparation, and continuous self-improvement to prepare students for successful careers.

A course that teaches methodologies for conducting business research, including research design, data collection techniques, statistical analysis, and interpretation of findings. It equips students with skills to conduct and apply research effectively in business contexts. 

A course covering principles and practices related to managing human resources in organisations. Topics include recruitment, training, performance evaluation, compensation, employee relations, and strategic HRM, preparing students for roles in personnel management and organisational development.

A course focusing on principles and practices related to financial planning, investment decisions, capital structure, risk management, and financial performance evaluation in organisations. It equips students with skills for effective financial decision-making and management. 

This course fosters entrepreneurial skills through topics like idea generation, business planning, financing, marketing strategies, and legal aspects, preparing students to innovate and manage successful ventures in dynamic business environments.

A course examining ethical principles in business decision-making, including corporate governance, stakeholder management, sustainability, and social accountability. It explores the role of businesses in society and fosters responsible business practices.

A course aimed at enhancing personal and professional growth through mentorship, career guidance, and skill development. It covers networking, resume building, interview preparation, and continuous self-improvement to prepare students for successful careers.

A course focusing on mathematical and analytical methods to optimise decision-making in complex organisational settings. Topics include linear programming, simulation, queuing theory, and decision analysis, aimed at improving efficiency and effectiveness in operations.

A course that covers legal principles governing commercial transactions and business relationships. Topics include contracts, sales of goods, negotiable instruments, partnerships, and corporate law, providing a foundation in business-related legal knowledge.

A course that examines the decision-making processes of consumers, including psychological, social, and cultural factors influencing purchasing behaviour. Topics include motivation, perception, attitudes, and the impact of marketing strategies on consumer choices.

This course covers advertising campaign planning, media selection, sales techniques, customer relationship management, and evaluating advertising effectiveness, preparing students for roles in driving sales and enhancing brand visibility.

A course focusing on advanced accounting principles and practices applicable to corporate entities. Topics include financial statement preparation, consolidation, corporate governance, and accounting standards compliance, essential for financial reporting and analysis in corporate settings. 

A course covering the structure, functions, and operations of financial markets, including banking, insurance, mutual funds, and stock exchanges. Topics include financial instruments, regulatory frameworks, investment strategies, and the role of financial intermediaries in the economy.

This course explores labour legislation, collective bargaining, dispute resolution, workplace safety, and employment contracts, providing a comprehensive understanding of workplace dynamics and legal frameworks governing employer-employee relations. 

A course focusing on theories and practices to manage organisational change effectively. Topics include change models, resistance to change, organisational culture, leadership strategies, and implementing change initiatives to foster organisational growth and adaptability. 

A course aimed at enhancing personal and professional growth through mentorship, career guidance, and skill development. It covers networking, resume building, interview preparation, and continuous self-improvement to prepare students for successful careers.

This course covers strategic analysis, competitive advantage, strategic planning, organisational design, and performance evaluation, preparing students to develop and implement effective strategies for organisational success and competitive advantage.

A course that examines the legal framework governing the formation, operations, and dissolution of companies. Topics include corporate governance, shareholder rights, directors’ duties, mergers and acquisitions, and compliance with company regulations.

A course tailored to specific academic or professional interests within a discipline, offering in-depth study and practical application in specialised areas such as advanced algorithms, cybersecurity management, IoT applications, or blockchain technology.

An elective course focusing on specialised topics within a discipline, offering advanced study and practical application in areas such as artificial intelligence, machine learning, cloud computing, or data analytics, tailored to students’ academic or career interests. 

A course aimed at enhancing personal and professional growth through mentorship, career guidance, and skill development. It covers networking, resume building, interview preparation, and continuous self-improvement to prepare students for successful careers.

Our Top Recruiters

Our BBA graduates are actively recruited by leading companies in finance, consulting, retail, and technology for their expertise in business management and marketing.

Our Expert Faculties

Our faculty members are seasoned experts in diverse fields of fashion design,

offering valuable industry insights and expertise.

Teaching Methodology

We believe in interactive learning that fosters critical thinking and innovation. Our dedicated faculty employs a range of engaging methods:

Lectures: 

Theoretical foundations of business theories and concepts are delivered through traditional lectures.

Case Studies:

Students apply theoretical knowledge to real-world business problems through analysis of actual cases, enhancing critical thinking skills. 

Collaborative Projects:

Group projects foster teamwork and communication skills in solving business challenges and presenting findings. 

Seminars and Workshops:

Industry experts conduct specialised sessions on contemporary business practices, trends, and issues, providing practical insights and networking opportunities.   

Teaching Methodology

We believe in interactive learning that fosters critical thinking and innovation. Our dedicated faculty employs a range of engaging methods:

Lectures:


Theoretical foundations of business theories and concepts are delivered through traditional lectures.


Collaborative Projects:

Group projects foster teamwork and communication skills in solving business challenges and presenting findings.

Case Studies:


Students apply theoretical knowledge to real-world business problems through analysis of actual cases, enhancing critical thinking skills.



Seminars and Workshops:

Industry experts conduct specialised sessions on contemporary business practices, trends, and issues, providing practical insights and networking opportunities.

Apply now to join the next generation of business leaders, equipped with essential management and entrepreneurial skills!

Why Join This Course?

Our BBA program prepares students with practical skills and industry-ready knowledge essential for thriving careers.

Industry Relevance: 

Acquire management techniques, business principles, and practical skills essential for success in dynamic business environments.

Skill Enhancement: 

Develop critical thinking, decision-making, and communication skills vital for leadership positions and professional growth.

Broad Curriculum: 

Explore diverse topics including marketing, entrepreneurship, finance, and human resources for a comprehensive business education.

Practical Experience: 

Gain hands-on experience through internships, certifications, and real-world projects to strengthen employability and industry readiness.

Career Pathways: 

Access a wide range of employment opportunities and build a solid foundation for future business endeavours and continuous learning.

Industry Connect

We prioritise industry connections, offering students valuable opportunities for

internships, projects, and collaborations with leading companies.

Career Opportunities

As a graduate in Bachelor of Business Administration, you’ll be prepared for a wide range of exciting careers in diverse fields, including:

 

Market Analysis: Analysing market trends, financial data, and operational efficiencies to guide strategic decisions.

 

Financial Evaluation: Assessing investment opportunities, financial statements, and economic trends to support financial planning.

Marketing Management: Developing and implementing marketing strategies, conducting market research, and managing campaigns.

Human Resources: Recruiting, training, and managing personnel, and enforcing HR policies.

 

Operations Management: Overseeing daily operations, optimising processes, and ensuring organisational efficiency.

 

Entrepreneurship: Starting and managing your own business venture, leveraging business skills and leadership expertise.

Industry Testimonials

Our industry partners attest to the calibre of our graduates, with testimonials highlighting their

competence, dedication, and readiness for the professional world.

Dinesh Verma

Batch: 2022
Tata Electronics Pvt. Limited, Tamil Nadu

MD Ansari

Batch: 2023
Swaraj Automotive Limited

Arashdeep Singh

Batch: 2022
Schwing Stetter, Hero Steels Pvt.Limited

Ganesh Khanal

Batch: 2023
Swaraj Automotive Limited

What our BBA students
say about us

GGI’s BBA alumni credit the program for equipping themwith essential skills for successful careers.

FAQ’s

Discover commonly asked questions regarding our Bachelor of Business Administration  program to gain insights into your academic journey.

Candidates interested in managerial skills, finance, business, economics, marketing, sales, and entrepreneurship.

  • Networking opportunities.
  • Potential for high salary and career advancement.
  • Job satisfaction and professional development.
  • Pathway to further degrees like MBA.
  • Versatile and on-trend course offering.
  • Human Resources
  • Hotel Management
  • MBA or PGDM
  • Company Secretary
  • Chartered Accountant
  • Entrepreneurship
  • Civil Services
  • Banking and Insurance
  • Industrial Management
  • Clear 10+2 from recognized boards.
  • Minimum 50% marks.
  • Age between 17 and 25 years.
  • Marketing
  • Finance
  • Human Resources Management

Yes, specialisation options include Accounting, Supply Chain, Management, Marketing, Human Resources, Global Business, Entrepreneurship, Finance, etc.

  • Government jobs: Civil Services, Banking, Defense Services.
  • Corporate sector jobs: Finance, Management, Marketing, Sales, Advertising.
  • Opportunities in Real Estate, Manufacturing, Digital Marketing, Consulting, and Entrepreneurship.
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